Create device value through innovation
Delivered together with GSMA Industry Services, ‘One for One’ helps you monetize an underserved customer segment.
Tech brands seamlessly add One for One to their device propositions to:
- Stand out in the market
- Turn customer intent into business opportunity
- Build brand value
- Strongly outperform on waste reduction results
Trusted by the industry
Your benefits
Stand out in the market
Differentiate your proposition by offering ‘waste reduction as a service.’ Deliver customer value beyond price.
Support Sales
Improve your device offer by adding a clear, customer-centric story that supports sales conversations, campaigns, and retention.
Drive customer engagement
One for One is used to boost acquisition and retention. Excite customers by offering waste reduction the way they want it: easy & simple.
Let's talk
Reach out to see how One for One creates value for you.
One for One is
One for One supports consumer, business, and channel device propositions for new sales, leasing, and workplace offerings. Since 2016, the service has helped the tech industry deliver measurable Sales, Marketing, CSR, and CX results. Check out our client case studies for insights.
One for One helps operators and the broader ecosystem to better serve their customers. The service delivers ‘less waste’ in a way customers want, understand and appreciate it.
We work with you to ensure the service adds the biggest commercial value. One for One is tailored to support new device sales, device upgrades, leasing offers and customer campaigns.
One for One is a turnkey service that is added neatly to your business model, without requiring changes. It’s user-friendly, making electronic waste reduction a painless no-brainer.
“Circularity is becoming a business opportunity for the mobile industry, not only a sustainability objective. Through GSMA Industry Services, we want to make it easier for operators and ecosystem partners to access practical services that can create customer value, support new propositions, generate new income streams and reduce operational spending while helping the industry make better use of the devices and materials already in circulation. One for One is a strong example of that approach, linking new device activity to responsible recovery in a way that companies can integrate into their own commercial models.”
Sianne Ryder
CEO, Events and Industry Services at the GSMA
